The Latest Digital Marketing Insights for Your Business.
Explore our Insights section — more than just a blog. Here, you’ll find the best insights and latest trends in the digital marketing and advertising arena, offering cutting-edge strategies and expert knowledge to keep your business ahead of the competition.
A New Google Update around 25th November?
[vc_row el_class=”blacktextp”][vc_column css=”.vc_custom_1598973529935{margin-bottom: 15px !important;}”][vc_column_text]During November 2020, we have seen lots of new information about how Gooogle Search is evolving. For example, Google crawlers’ ability to predict Quality & Freshness
Three Steps to Protect International Brands from Negative SEO
A Quick Guide to International Brands SEO Protection Most companies are vulnerable to attacks from competition trying to demote them in organic search results, intending to take their market share.
Shifts in User Behaviour and how it Affects Digital. An international Approach.
Since the start of the pandemic, many habits and routines have been transformed into new ways of interacting with the outer world. There was, of course, a boost on sales
Core Web Vitals the Next Ranking Factor
[vc_row][vc_column css=”.vc_custom_1598973529935{margin-bottom: 15px !important;}”][vc_column_text] User Experience as a ranking signal Making your website better for users is always a good idea, people navigating through your website on slow connections specially,
What are the top SEO strategies during COVID-19?
[vc_row][vc_column css=”.vc_custom_1598973529935{margin-bottom: 15px !important;}”][vc_column_text] How is this new situation impacting business? Under this new situation, more consumers turn to organic search as a source to find and purchase different products
Starting November 2020, Googlebot will start crawling some sites over HTTP/2
[vc_row][vc_column][vc_column_text] Optimising resources for crawling purposes is always a good idea, and Google has just announced that Starting November 2020, Googlebot will start crawling some sites over HTTP/2. If your site supports
Potential Google Search Algorithm Update On September 17th
[vc_row][vc_column css=”.vc_custom_1600356480873{margin-bottom: 15px !important;padding-right: 30px !important;}”][vc_column_text]As previously covered on different media, it seems Google might be rolling out, or about to launch, a new Core Update. Tools like SEMrush Sensor
SEO Workshop – Newcastle January 2020
[vc_row][vc_column][vc_column_text]Last Thursday the 30th of January, I was lucky enough to deliver New Horizon’s first SEO Workshop in the North East. It was a great experience in which I shared
User Intent and Your Content
Is not enough optimising for keywords anymore, Search Strategies need to be adapted to a new scenario, where optimising content for different user intents is key to succeed
Find Indexing issues in Three Simple Steps
Indexing issues can seriously impact your results in Organic Search, these are problems on your website making Google’s crawling and indexing duties more difficult due to the need of investing
