Google Search Algorithm Update in May 2021

As reported on many websites and publications across the SEO industry, it seems an unconfirmed update has been pushed during the last few days. With most SEO Weather Tools like Semrush Sensor spiking around the 23rd of May in the UK.

We have recently seen many changes in our own projects, like the example below, in which we can see how the average ranking for one of our clients went up on that same date.

In any case, the advice from Google remains the same and if you have got negatively affected your rankings could come back soon (no guarantee on this latter though).

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