Knowledge

Google Search Algorithm Update in May 2021

As reported on many websites and publications across the SEO industry, it seems an unconfirmed update has been pushed during the last few days. With most SEO Weather Tools like Semrush Sensor spiking around the 23rd of...

How Digital PR can help you move the needle

Digital PR campaigns can lead to increasing your website links count. However, getting links just to increase the number of websites pointing to you will not have a massive impact on your ROAS. The process to deliver...

Passage Ranking Update

In February 2021 a new Ranking Update was pushed live in Google Search Google’s for now the change is live for English-language queries in the United States only, but you should keep track of this Tweeter thread because...

The Most Powerful Business Solutions in Google Search

From SMEs to big multinationals, ERP systems and Business Solutions in general, are a key piece in the successful development of a business. We have analysed the SERPs and found the most powerful and popular Solutions...

Best practices for International and Multilingual PPC in 2021

If you have landed in this post, you have probably already chosen several geographical locations within your international digital marketing strategy for this year. And you possibly know that a solid PPC campaign is one...

Google’s December 2020 core update in the UK. What do we know so far?

As we anticipated in our last post, a new core update was released by Google on the third of December and whilst the rolling out period takes a couple of weeks, many websites started feeling the impact...

A New Google Update around 25th November?

During November 2020, we have seen lots of new information about how Gooogle Search is evolving. For example, Google crawlers’ ability to predict Quality & Freshness was recently discussed during...